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Auto Business Outlook | Tuesday, April 11, 2023
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State governments have supported the law to control the DMS companies by restricting accepted integrator businesses from entering major data.
FREMONT, CA: The 'Dealer Management Systems' businesses and the auto dealers encounter each other. DMS groups collect car dealers' sensitive manufacturer and client data and enter lawful agreements with those dealers.
New legislation presented by numerous states and actively encouraged by dealers would allow a third party or 'authorized integrator businesses' to access DMS systems without the approval of DMS companies. Like DMS providers, integrator companies combine various databases and computer systems for the dealers but do not invest in data assemblage and curation. According to the expected state laws, these firms can fall into proprietary systems.
A DMS system incorporates accounting, customer data, inventory, marketing, and price trends necessary for car authorization to function. The need for state-of-the-art DMS systems will rise substantially with the Internet of Things, connected cars, and automated vehicles.
Most car dealers are discouraged by the cost and the complications of running what can also be called growing data centers. Instead of revenue generators, these centers are called 'cost centers,' which is one of the grounds that DMS and car dealers are in a state of competition. One of the norms for car dealers to reduce costs is to charge more work to authorized data integrators.
Arizona, Oregon House, North Carolina General Assembly House, and Montana House ban Dealer Management Systems parties from stopping the integrators from approaching the databases upheld by the DMS dealers.
These bills have various legal and public policies, like how an authorized integrator shields private data, what data an accepted integrator shares or sells, and how high cybersecurity can be kept. There is also a prohibition on data application, some of which is individual consumer details.
Each state has its computer security regulations, so many challenging problems exist. From a public policy perspective, the cybersecurity imports of these state laws cannot be highlighted sufficiently. Hence, the states must tread carefully in varying times and ideas on competition and privacy and focus on high cybersecurity.
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